5 Search Engine Optimization Myths

Have ever heard about myths or rumors in your life ? Well, we hear it everyday, don't we ? It's purely understood that myths are not true, but then people still keep believing in it.
In this article, Ngadutrafik 2007 would love to share with you some of the SEO myths. Hope you find it useful.

Here are the myths :

1 - Optimizing META TAGS will boost my website ranking

This is true if and ONLY if your website has good and quality contents to visitors, and have a frequent and fresh updated. Some people asked me why they don't rank well in search engine even if they have optimized the meta tags and front page ?

Well, I figured out that the websites has only 2 content (1 considered as index.html and other is About Us page, and never got updated), so that's the main reason.Currently, due to some bad implementation in altering META TAGS (especially the keyword tags, known also as Keyword Stuffing, read Day 9 - Black Hat Techniques : Something You Should Know, but You Shouln't Do), Google has ignored the meta tags in their search algorithm, while Yahoo and others still use it but in a very little percentage of the search placement.

So bear in my mind that optimizing META TAGS will only work if you also have some quality contents in your website.

2 - Multiple domain names will multiply my rankings in Google

Multiple domain names with exactly the same contents (duplicate contents), will probably get your website penalized by search engine in rankings. Some webmasters go smarter : creating 15 or more websites exactly in the same niche, provide 1-2 contents for each website, and doing aggressive linking among those 15 websites to the targeted website.

Is it gonna work ?

It COULD be. But remember, 15 websites means 15 work and 15 more allocated time you should spend to those websites. If you just wanna give a shot to a website in specific niche, then build one with appropriate keywords, off page and on page optimization, and you save a lot of time. This is gonna work well and much better.

3 - SEO experts aren't cheap ?

Compare to other advertising media campaign, SEO experts that offer they services is still considered affordable. The benefit for you is : your website will get exposed in 24x7 basis, around the world, anytime, anywhere.

A well-optimized website nowadays will get more benefits in terms of business practice rather than any other advertising media (e.g. TV ads, radio, or paper).

4 - Submit website again and again will make my site better.

O rilly ? Now if you do this action, I bet you will get penalized by Google and others, ASAP. Do it just ONCE, and after your website get listed in the search engine, don't ever think about submitting again. Not only your website would get penalized, but the rankings will go lower and lower.

Ever seen supplemental result in Google? I bet you don't want that happened to your websites. Especially, if youre promoting an SEO websites like NgaduTrafik 2007 :)

5 - Search Engine is bad. TV is better

If you're an old school guy, this may be correct. Why put US$2,000 paying that Search Engine Optimization guy, we can use that for a low budget TV ads instead ?

The answer : How many spot you could have for US$2,000 TV ads ? Say 10 spot that cost 200 each. 10 spot of your TV ads can't guarantee anything related to your business. Yes, I am talking now, in the Internet era.

While search engine, placement with good position will get your website visited by millions people around the world in 24x7 basis. As more and more internet users join every day, this will be a huge benefit.

What kind of TV ads that are able you to have 24x7 spot ads everyday ?

OK, so you know the myths now. As it's very popular myths and false facts related to search engine optimization, please read it carefully and take some notes of action.

Believe it or Not ?

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Related source : http://www.webpronews.com/topnews/2005/09/29/the-top-seo-myths-all-of-it-hearsay http://www.rankforsales.com/seo-myths.html

About the author Graduated from Sepuluh Nopember Institute of Technology (ITS, Surabaya), majoring Informatics, I have been in deep with SEO and Internet Marketing in the last two years. Originally from a system development background, the first time I was so focus learning SEO tricks is when I was asked to 'put' certain search results regarding Newmont issues on tailing in 2004 in Google first page, and I did it succesfully.

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