Sunday, February 18, 2007

Finally! Google Shows us the Backlinks

If you’ve ever compared Google’s link: command to that of Yahoo or MSN, you probably know how useless it is. For some reason, at some point, some one at Google decided to filter, and only show a small selection of all links to a site. Well, that has all changed now. You can now log in to your Google Webmaster Tools account, and find a plethora of link data.

I logged in and checked it out a few minutes ago, and I must say, I’m thoroughly impressed. Links are divided into 2 groups: internal and external. If you have several links from one site, each page is listed individually. It would be nice to have the option to show only domains, and not every single page, since it can be sort of overwhelming to have to dig through hundreds of links from one site, like (http://site.com/?pid=323, http://site.com/?pid=325, http://site.com/?pid=329, etc…). They did add the ability to search for specific pages, but don’t allow you do wildcard searches. I guess the ability to export a spreadsheet of every single link sort of makes up for that though.

Here’s a link to the official announcement from Google.

Source : www.seologs.com

Free SEO Tool to Identify Google "Supplemental Results" Pages on Your Website

SEOValley Solutions Private Limited, a leading Interactive Marketing company based in India offering SEO, SEM, Linking, Web Design and SEO Product Development services and solutions today added another unique Free SEO tool to its ever growing bunch of free tools for SEOs and webmasters to easily manage their search engine promotion campaigns. This new tool as named as Google "Supplemental Results" Identifier, will list down all “supplemental result” pages on your website.

Bhopal, India, February 14, 2007 --(PR.COM)-- Google’s “Supplemental result” is driving every SEOs & webmasters crazy today. The pages in the supplemental result index of Google are not trusted much, not crawled so often and rarely rank high. If there are too many supplemental result pages on your website then it’s surely going to negatively affect your natural rankings. This tool has been created to help you determine the number of “supplemental result” pages on your website and get rid of its search engine incompatibility elements. This will make sure your website is 100% clean to achieve the desired top rankings. You can checkout this tool at

http://www.seovalley.com/seo-tools/google-supplemental-tool.htm

Saturday, February 10, 2007

YouTube founders split $650 mn in Google payday

Two of YouTube's founders stand to divide shares of stock now valued at around $650 million, Web search leader Google Inc said in a regulatory filing detailing the payout from its $1.65 billion acquisition on Wednesday.

Chad Hurley, Chief Executive of the online video sharing phenomenon YouTube, received 694,087 of Google common stock worth around $326 million, according to the US Securities and Exchange Commission filing.

Co-founder Steve Chen received Google common stock valued at a similar amount, including 625,366 shares directly owned and another 68,721 shares held in a trust.

Sequoia Capital, the sole venture capital backer of YouTube, stands to receive around $442 million in Google shares based on the $470.01 closing price of the Web search leader on Wednesday.

Source : Expressindia.com

Sunday, February 04, 2007

Watch the sunrise on Google Earth

Today, Google added a new feature to its Google earth that brings the sun's ascent right to your computer screen. You can also see video drawn from Discovery HD Theater's "Sunrise Earth" program.

To view the videos, open Google Earth and select the Sunrise Earth layer under Discovery Networks. Follow the links in the pop-up window to experience the sights and sounds of one of nature's most beautiful phenomena. Google Blog

Sunday, January 21, 2007

No Cost For Index Website By Search Engines

Yes, like everyone else who venture into internet business and own websites, we want to know the best options to get website indexed as soon as possible which of course means more business. Well, allow me to share a little strategy of here, one of the fastest way is actually by writing and publishing articles and press releases, and get it distributed all over the internet.

Are you being surprised on such simplest way? Or you were expecting me to explore some long boring, and complex options? Hey, I'm not that techie, so do most of others. We are here just to earn so income, that the reason we go into business right? So let's get to the ground and examine this simple way further.

One of the best ways we can do to generate more traffics to any of our website is to obtain inbounds back links from others right? Allow me to clarify here, what we are looking for are those one way links back to our site which are of higher quality to the SE. Reciprocal links are alright still, but one fine day the search engines would be catching up on that! Don't just rely on this strategy and put your online business at potential risk.

There isn't a real value in Reciprocal links except more on "Virtual Business Trading". You see, if you could achieve hundreds if not thousands of relevant one way links channeling back to your website, you are getting best of both world! You are going to get traffics coming from the one way links channels, and also from the increased ranking or search position in SE. Would that be truly great?

Are you getting excited and rushing to get started on this strategy? Hold on first, before anything else, you have got to realize that writing, publishing and distributing articles is not just a one time work. It is in fact a continuous and recurring task. It will be part of your business strategy plan, your business marketing plan!

As with your business activities, you must practice article writing and related tasks on daily basis. Somehow you might wonder, is the time spent worth it? By sitting down and start typing, how would you gain? Well, be assured that this would be time well spent for your business! Rather than cranking your head deep down with those complex strategy and tactics, why not get yourself with this simple and effective strategy?

In fact, there are a whole bunch of article directories out there. They are in real hunger for content! If you got a well written article, I bet you that they will start to chase for you! And With RSS technology, you would be surprised if they are all set to draw contents from your sites almost instantly whenever you update a new content. In my own experience, some of my articles get published as fast as within 2 days, and it get indexed sometimes later on the same day being published. If my articles are published in well established sites, the link back will bring my website showing up in the major SE as fast as the following day due to the SE are crawling the site on daily basis!

So my dear friend, this surely beats waiting for months in doing some complex or techie thing like SE Optimization right? And if you are like me whom am totally off hand in SE Optimization things, I bet it will cost you money just to get your site optimized by some expert.But then you would be wondering, "How on earth could I submit to whole hundreds bunch of those article directories?" Of course, under normal situation, one would really have to spend thousands of hours in doing that. But there have been many great tools available on internet, there are also some kind of automated article submitting software to help make the submission task easier! Furthermore, there is also a wide selection of article distribution service available of which you could tap into their good network.

In my case, I utilize a combination of these article distribution services. Again, with ZERO advertising budgets to spend, I could only utilize their Free Service with limited distribution range. But hey buddies, I have seen my site back linking increased from about 50 to more than 500 within 2weeks! What else I could ask for more for a free service?

Now, for the second option on Press Release strategy, it is another great tool for marketer's Marketing Secret Weapons. Not only in brick and mortal traditional business, this strategy could work wonders too for online business!

Of course, just as with articles publishing and distribution, it can't be a just "One Time" work also. But, unlike article publishing strategy, you don't need to do Press Releases on daily basis. Doing it on either weekly or bi-monthly basis would be much sufficient for that kind of marketing effect. It will also go a long way in generating the traffic while getting your website indexed fast.If you combine the above 2 methods in promoting your websites, you will be able to experience much quicker indexing than other methods. In the same time it also drive traffic to your websites fast almost instantly as readers who feel interested in your articles or Press Release will click thru and reach your website.

What's next? Don't wait, get your self start in doing the above 2 simple strategy! Little to your awareness, your website might just be indexed the next day!


Source : seoarticles4u.com

Promotional Articles Increase Your Web Site Traffic

One of the most effective methods of getting targeted traffic to a site is by using promotional articles. There are several reasons why articles are effective and examining them will help us understand this subject a little better. To start with, it is useful to remember that most people come online looking for information. They are usually already aware of the fact that this information is available in web sites and they are eager to find sites that are packed with the information that they are looking for. If they find a promotional article covering the subject that they are seeking information on, they will eagerly read it and if they like what they see, they will then visit your web site. Promotional articles are therefore a great way to attract attention to yourself and your web site. Unlike traffic that directly originates from search engines, visitors who arrive at your site after having read your promotional articles will not only be highly targeted, but they will also already be prepared in that they will have a very good idea of what is available at your site. This means that they will usually be much easier to convert into paying clients. In other words much smaller number of readers arriving at your site through promotional articles will tend to be much more profitable to you than bigger numbers arriving via any other web site promotional method you can think of using. Then there is the fact that a single article can continue to pull in traffic for your web site for years to come without you having to invest any more time or money on it. For instance a good promotional article distributed to article directories, web sites and blogs will tend to remain online for years. In effect it will continue to be available to persons interested in the subject, and a good number of them will end up at your web site. This is a huge advantage. These are but a few of the many reasons why articles tend to be more profitable than many other forms of web site promotion.

About the author : Terry Detty, 42 years old, internet guru who finds internet marketing his passion. In addition to internet marketing he reads history, and occasionaly gets out for a short walk. He generally likes to have his hands occupied.

Source : seoarticles4u.com

Benefits of a Search Engine Optimization Company

Successful business professionals will tell you that the best businesses start with great marketing. This is the case with internet businesses, as well. If you are going to be successful with an Internet business, it is imperative that you make it easy to find your resource on the Internet. Having a terrific website is great, but it means absolutely nothing if people cannot find it. Imagine owning a Ferrari or a Lamborghini and having no gas to fuel it. The good news is that there is a fuel out there for your website. It comes in the form of a Search Engine Optimization Company. These incredible marketing companies can tunnel potential clients to your website and get your business off the ground in no time.

As internet search engines continue to be the primary tool used by internet users in order to find information, it will always be important for companies to have a strong search engine ranking. Given all of this information, it is only fair to conclude that the only way that your company will bring in visitors to your website and gain success is through having very searchable content. The best way to ensure that a website is "search engine ready" is to hire an SEO company to optimize your website's content. These Internet marketing agencies employ many experienced and talented individuals including copywriters who can deliver great articles and other forms of content that will be searchable in the search engines.

Instead of worrying about how and when people will find your website on the Internet, it may be best to leave it to the professionals to make sure that this happens. By hiring an SEO company, your website will be constructed with the search engines in mind. These companies understand what search engine rankings are all about and they know exactly how to bring your company's web page right to the top. In order to score a high ranking, a website must have a good amount of keywords and more importantly, those keywords must be strategically placed. Effective keyword placement is something that most website owners do not ever consider even though it is a very important factor in determining the success of a website.

While it is certainly important that these companies create top-notch content for your website, many of them also offer other marketing services. You can easily find a company that will be excited about marketing your website.In addition to optimizing your company's website for search engines, some of these companies offer link building services which can be critical to getting higher search engine rankings.Most search engines rely on link popularity and quality inbound links to help determine the importance of the website when ranking them in the search results.So be sure to choose an SEO service that includes a solid link building strategy.

Instead of leaving your company's future to chance and luck, consider hiring professionals to do the job. Not only will they take some of the stress off of you in running your business, but they will drive enough business to the website to jumpstart your venture. Don't be intimidated by the Internet and all its workings by deciding to promote your business on your own. Instead, focus on what this great resource can do for your business after you hire a search engine optimization company to help your business rise to the top.

Source : promotionworld.com

Tuesday, January 02, 2007

SEO - The Development of Page Ranking Algorithms

By Christopher Angus

Google, which is the gold standard for all page-ranking systems (including PageRank as it is called by the industry) was started by two Stanford University Students - Sergey Brin and Larry Page (no pun intended.) These two students (now billionaires) invented the Google algorithm now known as PageRank.
All PageRank is really is a formula, not unlike the FICO score that is used to calculate credit. Only in this case the formula takes in a lot of variabilities to see if a page is worthy of being included at the top of search engine rankings. This concept weighs a page's importance based upon the incoming links. In essence PageRank is a type of prediction, but one that can make a great deal of difference to the credibility of your business. It is the estimation of the likelihood that a given page will be reached by a web user who is randomly surfing the web. This popularity is measured by how an individual might have followed links from one page to another. This of course makes some links more valuable then others and it is your goal as a web master to use SEO techniques to make your links valuable in terms of the PageRank system.

Another genius element of the PageRank algorithm is that it keeps link results relevant to what the person is searching for. The fact that PageRank keeps searches on the Internet accurate (for the most part anyway) has made it the most emulated and popular algorithm in use by search engines today.

Of course the Google PageRank system is not invulnerable to exploitation. There are many ways of fooling the algorithm, usually through the buying and trading of links which is known as white hat SEO. There is also black hat SEO that as mentioned before uses techniques frowned on by Google to boost a web page's rankings in the search engines.

Source : seoarticles4u.com

Friday, December 29, 2006

Google more popular than Yahoo!

Google overtook Yahoo as the second most popular Internet destination for Web surfers worldwide in November while Microsoft held on to the top spot, ComScore has reported. Slightly more than 736 million people around the world traveled the Internet last month, with 475,713 of them visiting Google websites and 475,262 going to Yahoo online properties, according to industry tracker ComScore.

Websites of Redmond, Washington-based software giant Microsoft were visited by 501,720 people, the rating tally revealed. Hot video-sharing website YouTube placed tenth in the ComScore Media Metrix rankings but showed the largest surge in visitors, with the number catapulting by more than 2,000 per cent to 107,944. Google's results did not include visits YouTube, which it bought in October.

The popularity of Google websites was up nine per cent from the same month a year earlier, while visits to Silicon Valley rival Yahoo grew by five per cent and to Microsoft by three per cent in the same comparison.

Online auction pioneer eBay was ranked in fourth place, with the number of visitors slipping by one per cent from November of 2005 to 250,848. Time Warner Network site visits also notched down one per cent, tallying 222,107.

The number of people going to the communally-edited Internet encyclopedia site Wikipedia more than doubled to 171,945 in November as compared to that month last year.

Source: Expressindia.com

Tuesday, December 12, 2006

Google's Matt Cutts talks about SEO traps

Google's Matt Cutts talks about search engine optimization traps

The head of Google's anti-spam team Matt Cutts publicly reviewed some web sites at the 2006 PubCon in Las Vegas. Some statements in these public reviews might help you to improve your rankings on Google and Yahoo.

Duplicate content can create problems
One of the web sites that Matt Cutts analyzed had a problem with duplicate content. The owner of the web site had more than 20 other web sites that offered overlapping content and overlapping pages on different URLs.

Search engines can find out which other web sites belong to you. For example, Alexa shows the different domains that a webmaster owns. In addition, the web site used the same meta description tag on dozens of pages. This can cause problems with search engines.

Matt Cutts suggests to vary the pages by adding user comments or reviews. He said that varying the duplicate pages by adding a few extra sentences or by scrambling a few words wouldn't work.

Very big sitemaps can cause problems
Another web site did fine in Google but it couldn't get high rankings on Yahoo. The site had a very large sitemap-type page that listed hundreds of articles on one page. This could trigger the filters of some search engines. Matt Cutts suggested to split the sitemap into smaller pages.

You should use the correct letter case in sitemap files
The same site might had problems with Yahoo because there was a mismatch between the uppercase URL titles on the live pages and the lowercase URL titles according to Yahoo's Site Explorer. That might trigger cloaking filters.

You should focus on quality back links
If inbound links are built too quickly, they don't have a positive effect on the link rankings of a web site. Reciprocal links should be from related sites that have something in common with your own web site. Reciprocal links with unrelated sites don't help.

Avoid session IDs if possible
Matt Cutts indicated that it makes sense not to use URLs with session IDs. Long URLs with many variables can cause problems with search engine spiders. This is also mentioned in the Google guidelines:
"If fancy features such as JavaScript, cookies, session IDs, frames, DHTML, or Flash keep you from seeing all of your site in a [simple] text browser, then search engine spiders may have trouble crawling your site."

Having too many web sites and private WHOIS might hurt your rankings
Matt Cutts indicated that it might hurt your rankings if you have too many sites and if you use these web sites just to display PPC ads:
"Having lots of sites isn’t automatically bad, and having PPC sites isn’t automatically bad, and having whois privacy turned on isn’t automatically bad, but once you get several of these factors all together, you’re often talking about a very different type of webmaster than the fellow who just has a single site or so."

If you try to cheat Google then it's likely that one of Google's filters will apply to your web site sooner or later.

Your web site should be useful and interesting to web surfers. If you have such a web site, make sure that there are no technical errors that prevent search engines from indexing your web pages. Make it as easy as possible for search engines to parse your web pages and get good inbound links to show search engines that your web site is important.

Coutesy: Axandra.com